Member-only story
How To Get Coaching Clients When You’re Just Starting Out
Getting clients at the beginning can feel overwhelming when you have no where to start. Here’s the method I used.
New coaches often ask where to find new clients.
The short answer is you find clients everywhere.
The long answer is a bit more complicated. Most coaches get their first clients from their personal network. The people they have known, connected with, and built trust with throughout their lives. If you’re just starting out as a coach this is probably the easiest place to get your first clients because you don’t need to establish your authority with people.
But it is possible to build a network to find clients quickly and you can do this even if you’re not 100% sure what clients would be the best ones to coach.
My first few clients came from my Buddhist community. The next few came from the Start-Up community I’d been a part of before I became a coach. Then I started getting clients through referrals and connections I made all the time.
At the core all coaches find clients the same way:
- They find places where they can show up, be of service, and make an impact.
